Let's break it down:
Full team responsibility
Paige owns
You own
*Optional phases
SAME PA(i)GE
It's my goal to act as a true extension of your team. So, early alignment is key. I dig into the nitty gritty to understand your needs and the needs of your audience.
Team meet and greet + project alignment
Deliverable(s) walkthrough (can be combined with project alignment)
Common Output: Email recap of goals and expectations
STYLE TRIAL*
When a project requires custom design or branding, we get to have some fun! I'll experiment with up to three unique style options that could fulfill the visual communication goals of the work.
Create custom style options
Align on design to carry through the body of work
Common Outputs: Look and feel style options; Moodboards; Design style guide
DESIGN MAGIC
Where it all starts to come together and your story begins to come to life.
Begin deliverable design draft
Share early sneak peek for continuous alignment
Provide feedback to Paige
Implement early feedback and continue design of full deliverable(s)
Step away briefly and come back with fresh eyes to make polishing tweaks
Share fully designed draft for review
Provide feedback to Paige
Common Outputs: Deliverable design sneak peek; Deliverable design draft
POLISH & REPEAT*
Sometimes multiple rounds of iteration are needed to achieve the right end result. We'll determine if this is necessary during the project alignment.
Implement review feedback
Share updated draft for review
Provide feedback to Paige
Continue phase 4 for agreed upon number of iterations
Common Output: Deliverable design draft(s)
THAT'S A WRAP
Hip hip hooray! We've created awesome work together — exchange virtual high-fives.
Implement review feedback
Triple check that everything looks just right
Share final document(s)
Celebrate that the work is done and get excited to share with the end audience
Common Output: Final deliverable(s)
Full team responsibility
Paige owns
You own
*Optional phases